Student Club ALLMAXX
Systemhaus cooperation starts with 9 locations at the universities; UNI-NOTEBOOKS.com for joint marketing of notebooks for students and universities. Nuremberg, 12.Okt. 2010, system houses start nationwide cooperation community UNI-NOTEBOOKS.com for joint marketing of notebooks for students and universities. Through the partnership with the Student Club ALLMAXX launches sales in 9 notebook stores directly on the campus grounds. 20 more stores will follow. The system houses IT!Works GmbH, Sahl AG, notebookcenter.org and Apple specialist mStore, form a community of cooperation together with the leading specialists of College Allmaxx (Student Advantage Club currently 250,000 members) and the agency creative-KONTOR. Target is the joint marketing of notebooks for the target group of students and universities.
UNI-Notebooks.com starts immediately with 9 locations (laptop campus stores) directly on the site of the universities or in its vicinity. The expansion to 30 locations is planned. By manufacturers specially created shopping carts allow for student discounts of up to 30% compared to the prices, if this accordingly can themselves at the time of purchase (registration certificate, etc.). Background of this action is the rush to be expected in the next year to the universities by the double vintage of high school classes (simultaneous departure of G8 + G9). For 2011 alone is expected to increase the students of about 36,000. A total 275,000 new places at German universities will be established by 2015. “The aim of the company is the marketing activities of individual systems integrators, the the market education & Research” (students, pupils, trainees and instructors, professors) already use to bundle and market under a common flag.
The concept is capable of franchise and looking for other system House partners that want to be included under this coat. Currently we find even a mobile provider, which we the area as a shop-in-shop solution on their respective sites want to offer. Talks to run already with different providers.