Difference between graphic design, Web design and advertising design. Based on the practice of these years and these last two months, I’ve noticed realize that when we offer our services as designers we tend to confuse the customer by our same confusion in terms of design concepts. For this reason, I decided to write this article with the title design, probably the title do not say anything, but I hope to remove doubts many in terms of the concepts referred to. 3 are the concepts that I will try, and I will draw up according to my own words and my experience. Do we start with Web design: probably you don’t need much eplicacion and which do not have many doubts, however we tend to confuse Web design with Web development, as well?, simple, when we offer Web design actually referring to sites static using only HTML and some CSS much Photoshop. Instead the Web development includes the above with the particularity that adds besides PHP programming language to interact with the database that generally this in MySql for Linux servers, either asp or aspx pages such as programming languages and Sql as databases for Windows servers. Are we going well? In summary for this section: If the server is Linux will use PHP + Mysql; If the server is Windows will use ASP + SQL. If the site is static no matter the server since we will use HTML + CSS which is supported in any of the servers mentioned above.
Graphic design: Graphic design includes a wide range of services, ranging from the design of cards of presentation, brochures, fliers, Executive folders, etc., to gigantography (billboards). Graphic design we use elements that do see nice work, any downloaded picture of internet, background color, lyrics that make game, etc.; However this is pure graphic design, and is the practice most common among designers. Now, when a client requests us include within all their arts items in its corporate identity, the thing changes and becomes: advertising design for advertising design They must meet the standards of the customer, respect typography, colors, sizes, relationships, separations and other elements set out in its corporate identity. It is no coincidence that large companies invest thousands of dollars in the development of their corporate identities, these are large volume document seeking to standardize both the stationery and crafts that customer needs and will need. For the development of a corporate identity are involved marketers (graduates in marketing) and the study is arduous but the results admirable, then that the marketer completed its work and you granted the document to the customer, the latter becomes document his publicist who is responsible that established in this document are met. Therefore we can say that generally we work of graphic design merely, but if we involve the customer’s standards set out in its corporate identity already we spent talking about advertising design or advertising graphic design, whatever you want to call. Also heard more beautiful offer Advertising graphic design. I am sure that these concepts will help us to better understand, and offer our services towards businesses or small clients better.